Audience Feedback

Audience Feedback

We spent some time analysing our audience feedback so that we had a clear understanding of what our audience thought of our film. We asked members of our school to watch the opening sequence and then comment on it. Here are some of the responses.

"Interesting idea" - Harry Lawtey

"Beautiful focus pull" - Livi LoPrimo

"It was all timed very well" - Tabby Bell

"The depth of field made her look isolated and lonely" - Toby Smith

"The way the music stopped before she hung herself was very effective" - Alice Heappey

"Camera work is brilliant" - Lucy Mason

All these responses show that we managed to entice our audience's attention and the fact that many people became vocally anxious before the hanging conveys that they had become emotionally involved in the piece as well. Having spent a lot of time and work, filming and editing the piece it is really pleasing to have such good feedback. 

From speaking to our audience we were able to judge whether our preferred reading was portrayed clearly. Here we had some mixed views and some suggestions on how to improve the link between the man and  girl. 

"I understood that the Bible was linked to her killing herself" - Simon Wood

This is our preferred reading as the Bible is a strong part of our plot. However some of our audience did not like it:

"I didn't buy into the Bible bit" - Tabby Bell

"I didn't like the Bible bit" - Chris Allderidge

"It should have been a stronger connection" - Phoebe Delikoura 

Having gathered this information we know that the link between the two characters is very ambiguous and could have been made much clearer. If we were too re film the piece we would definitely work on strengthening the connection between the man and girl. A suggestion from one member of the audience (Lucy Mason) was "You should have shown specific words of the contract". We were going to do this but found during editing that it did not make the piece run smoothly, thus we left it out. Judging from our feedback it would have been beneficial to try and add specific words of the contract anyway, in order to make the connection easier to understand. 

When asked what the target audience for our thriller should be our audience said:

"People between 20 and 40, but mainly men" - Harry Lawtey 

This is the exact audience we wanted to attract thus it was pleasing to hear that we had successfully gauged the right age group and gender of our piece, and targeted it well. 

Evaluation Task 7:

Looking back at your preliminary task, what do you feel you have learnt in the progression from it to the full product? 

Evaluation Task 6:

What have we learnt about technologies from the process of constructing your product?

Evaluation Task 5:

How did you attract/address your audience?

Our primary target audience is men and women aged between 20-40.

Our secondary target audience is mainly men over the age of 40.

As our piece is mainly aimed at an older generation we were able to embed a more complex storyline and use subtly in the opening, instead of revealing the whole plot. This is shown in the fact that we did not establish any visible link between the young girl and the older business man. This leaves the audience questioning this link and therefore engages their interest. The close up shots we used show no physical resemblance between the two characters, and the costumes have no similar qualities thus the audience are left guessing at the connection between the two. However, the cuts between these two characters signifies that there is a strong link between the two, and this is emphasised by the fact that they are the only two characters involved in the opening. This complex idea will entice an older audience who are more willing to contemplate the storyline, rather than a younger audience who may become bored if they do not understand what is happening from the beginning.

Additionally, an older audience will be more interested in the dynamic between the young girl and business man, as they may have young children themselves. This will make the hanging scene more shocking for an older audience as it may lead to them thinking of their own children, thus an emotional link is created between the audience and the film. The image and sound of the hanging may be too explicit for a younger audience as it may expose them to ideas that they should not have to experience. We attracted an older audience by not showing the business man after the girl has hung herself, as it creates a more poignant moment that parents will be able to relate too.

Furthermore, the setting of our piece will attract our target audience. The setting is of a rich businessman and a girl in a large opening space that is implied to be her garden. This portrays that both characters are from a middle/upper class background, thus will be more relatable to an older audience. An older generation will be able to connect with this sophisticated background and therefore will be more engaged in the piece as they could relate it to their own lives or others around them. We showed this through the setting and through costume. Both characters outfits show a considerable amount of wealth, thus coupled with the setting implies that they are part of the middle/upper class.

The sound we used also interests our target audience, as it is slow and tense. A younger audience may find this too dull and would not understand the meaning behind it. An older audience will understand that the music is used to build suspense and add to the action. Therefore they will be able to gain the full effects of the piece and thus will add to their overall enjoyment of the piece.



Evalutation Task 4:

Who would be the target audience for your media product?

 

 

 

Having looked at these interviews we came to the conclusion that our primary audience is men and women between the ages of 20-40. However, there is evidence also that the younger generation would perhaps be interested in viewing our piece. This means that we can target a larger audience but we would mainly focus on 20-40 year olds.